Aasaannivesh

HDB Financial ₹1,240 ▲ +2.1% Orbis Financial ₹680 ▲ +1.4% Tata Capital ₹960 ▼ −0.8% NSE (Pre-IPO) ₹2,100 ▲ +3.2% Onix Renewable ₹420 ▲ +0.9% Studds Accessories ₹810 ▲ +1.7% Kotak ₹8900 ▲ +1.7%
Mutual Fund Advisory

Invest smarter.
Start with just
₹500 a month.

Whether you're a college student, a working professional, or a parent saving for the future — mutual funds are the simplest, most powerful way to build real wealth over time. No expertise needed. No large capital required.

₹500
Minimum SIP
40+
Fund Houses
18 yrs
Akash's Experience
100%
Digital & Paperless
Everyone Can Invest

Mutual Funds are for Real People
with Real Goals

You don't need a finance degree, a big salary, or a stockbroker. If you earn anything and want it to grow — this is for you.

🎓
Students
Starting a ₹500 SIP at 20 builds more wealth by 40 than most people starting with ₹5,000 at 30. Time is the only thing money can't buy.
💼
Working Professionals
Your salary is fixed. Your wealth doesn't have to be. Let a portion of every paycheck work harder than you do.
🏠
Homemakers
Managing the household and saving a little every month? A SIP turns small, consistent savings into a meaningful financial cushion.
👨‍👩‍👧
Parents
Start a SIP today for your child's education or wedding. A small monthly commitment now becomes a lakhs-sized gift later.
🧑‍💻
Freelancers
Irregular income? Flexible SIPs let you invest when you can — and pause or modify when you need to. Your investment, your pace.
🌏
NRIs
Invest in India's growth story from anywhere in the world through NRO/NRE-linked mutual fund accounts — fully digital and compliant.
The Basics

Mutual Funds.
Simply explained.

A mutual fund pools money from thousands of investors and deploys it across stocks, bonds, or both — managed by a professional fund manager who does the research, timing, and rebalancing for you.

You put in ₹500 a month. Your money instantly gets diversified across 30–80 carefully chosen companies. You get the benefits of a professional portfolio without needing to be a market expert yourself.

"The best investment you can make is the one you actually start."

India's mutual fund industry now manages over ₹65 lakh crore in assets — and less than 3% of Indians are invested. The gap between those who invest and those who don't is widening every year. Which side do you want to be on?

What Mutual Funds Give You
🧠
Expert Management
A qualified fund manager — so you don't have to track markets yourself
📊
Instant Diversification
₹500 invested in 30–80 companies simultaneously — not just one stock
🔒
SEBI Regulation
Every fund house is governed by SEBI — your money is protected by law
💧
Full Liquidity
Withdraw most funds in T+2 days — no lock-in (except ELSS)
💰
Tax Benefits (ELSS)
Save up to ₹46,800 in tax annually with ELSS funds under Section 80C
Types of Funds

Pick a Fund That Fits Your Risk, Your Goal

There's a fund for every kind of investor. We'll help you pick the right ones based on your goals and comfort with risk.

📈
Equity Funds
Invest in stocks of listed companies. Best for long-term wealth creation — 5 years or more. Includes Large Cap, Mid Cap, Small Cap, Flexi Cap, and ELSS.
High Risk · High Reward
🏦
Debt Funds
Invest in government bonds and corporate debt. Stable, predictable returns. Ideal for goals 1–3 years away or as a substitute for FDs.
Low to Moderate Risk
⚖️
Hybrid Funds
A mix of equity and debt in one fund. Balanced Advantage Funds automatically shift the mix based on market levels — great for moderate investors.
Moderate Risk
💸
ELSS — Tax Saver
Save up to ₹46,800 in tax under Section 80C while building wealth. Only 3-year lock-in — the shortest among all 80C options. Invests in equity.
Tax Saving · High Potential
💧
Liquid Funds
Park your surplus cash safely and earn more than a savings account. Redeem in 1 business day. Perfect for your emergency fund.
Very Low Risk
📉
Index Funds
Passively track Nifty 50 or Sensex with very low fees. No fund manager bias — you get exactly what the market gives. Simple, transparent, cost-efficient.
Market-Linked
Monthly Investment
SIP — The Power of
Showing Up Every Month

A Systematic Investment Plan automatically invests a fixed amount every month — on a date you choose. Think of it as paying yourself first.

Start from as little as ₹500 — no large sum needed
Rupee Cost Averaging — you buy more units when markets fall
Pause, increase, or stop anytime — complete flexibility
Auto-debit — set it and forget it
The earlier you start, the more compounding works in your favour
Best for: Anyone with a regular income — salary, freelance, business — who wants to build wealth gradually without thinking about it every month.
One-Time Investment
Lump Sum — Deploy
When the Time is Right

Got a bonus, maturity payout, or inheritance to deploy? A lump sum investment puts your full capital to work immediately in the markets.

Full capital deployed at once — maximum upside if markets rise
Best deployed during market corrections or in Debt/Hybrid funds
Combine with STP — park in debt and shift to equity systematically
No recurring commitment — one decision, one transfer
Requires a longer horizon to average out market entry risk
Best for: Investors with a large surplus from a bonus, property sale, or maturity proceeds looking for a tax-efficient, managed deployment into equity markets.
SIP Calculator

See how small amounts become big wealth

The most surprising thing about SIPs is how small monthly amounts add up. Use the calculator to see what's possible — then let's make it real.

₹1.15Cr
₹10K/mo · 30 yrs · 12%
₹3.5Cr
₹10K/mo · 25 yrs · 15%
₹35L
₹5K/mo · 15 yrs · 12%
₹23L
₹10K/mo · 10 yrs · 12%

Illustrative only. Past returns don't guarantee future performance.

🧮 SIP Returns Estimator

₹5,000 / month
₹500₹1 Lakh
10 years
1 yr30 yrs
12% per annum
6%18%
Invested
₹6L
Returns
₹5.6L
Total Value
₹11.6L

* Illustrative only. Actual returns vary with market conditions. Not guaranteed. Consult your advisor before investing.

Goal-Based Portfolios

Every goal has a fund for it.

We don't just pick random funds. We build portfolios around what you're actually trying to achieve in life.

🏠
Dream Home
3–7 Years
🎓
Child's Education
10–18 Years
🌴
Retirement
15–30 Years
💒
Wedding Fund
5–10 Years
✈️
Dream Holiday
1–3 Years
💰
Tax Saving
Every Year
🛡️
Emergency Fund
Always Ready
🚗
New Car
2–4 Years
Our Process

From first call to
first SIP in 48 hours

We make starting incredibly simple. No paperwork. No branch visits. No confusion.

1
One free call with Akash Jain
We understand your goals, income, and risk comfort — in plain language, not finance jargon.
2
We build your portfolio
3–5 hand-picked funds tailored to your goals. Not a template — built for you.
3
Digital KYC & SIP setup
Fully paperless through NJ Wealth's platform. Takes 15 minutes. Your SIP starts on your chosen date.
4
We stay with you
Bi-annual portfolio reviews, proactive rebalancing advice, and a direct line to your advisor — always.
🤝
NJ Wealth Platform
Powered by India's largest MF distributor — ₹2.6 lakh crore AUM, 44 lakh+ investors, access to 40+ fund houses.
📱
100% Digital & Paperless
Start, modify, or pause your SIP from your phone. No forms, no branch, no courier of documents.
🎯
Goal-Mapped Portfolios
Every fund recommendation is tied to a specific goal and timeline — not randomly picked from a bestseller list.
📊
Bi-Annual Reviews
Every six months we review your portfolio, rebalance if needed, and make sure you're still on track.
🔕
No Spam, No Pressure
We don't push products you don't need. If a mutual fund isn't right for you, we'll tell you exactly that.
What Clients Say

Real people. Real results.

Replace with real client testimonials from your Google Business page.

★★★★★

"I was 23 and had no idea where to start. Akash ji explained everything in 20 minutes — no jargon, no pressure. I started a ₹2,000 SIP three years ago. It's now worth ₹98,000."

NK
Nikhil Kumar
Software Engineer, Noida · First-time Investor
★★★★★

"I had money sitting idle in a savings account for years. Aasaan Nivesh moved it into a mix of debt and hybrid funds. My returns are nearly triple what the bank was giving me."

SS
Sunita Sharma
Homemaker, Delhi · Savings Investor
★★★★★

"I was investing in 9 different apps with no strategy. Aasaan Nivesh consolidated everything into 4 goal-based SIPs. My portfolio is simpler and performing better. Brilliant service."

RG
Rohit Gupta
Business Owner, Delhi · Consolidated Portfolio
FAQs

Quick Answers

You can start a SIP with as little as ₹500 per month — less than a dinner out. There is genuinely no excuse to not start. For lump sum investments, most funds accept a minimum of ₹1,000 to ₹5,000. The amount matters far less than starting early.
Mutual funds are regulated by SEBI and your money is held by an independent custodian — not the fund house. The fund house cannot run away with your money. Market risk (returns going up and down) is real, but capital safety in terms of custody is regulated and protected. Debt and liquid funds have very low volatility; equity funds fluctuate but historically reward patient investors.
Yes — most open-ended mutual funds allow withdrawal anytime, credited to your bank account in 2 business days. The exception is ELSS (tax-saving) funds which have a 3-year lock-in per instalment. We'll always tell you the liquidity terms before recommending any fund.
No. We earn a distribution commission from the fund house — it's already built into the fund's expense ratio and you don't pay anything extra. There are no hidden charges or advisory fees. Our incentive is simple: you grow, we grow.
Direct funds have a slightly lower expense ratio but come with no advice, no portfolio reviews, and no support. Regular funds include a distributor commission — which pays for ongoing advisory, rebalancing guidance, and support like what Aasaan Nivesh provides. For most investors, the cost of making uninformed decisions far outweighs the small fee difference.
3 to 5 well-chosen funds is almost always better than 15 random ones. More funds doesn't mean more diversification — it often just creates overlap and confusion. We build compact, purposeful portfolios — one fund for each goal or asset class, with no duplication.

Your best investment
is the one you start today.

Call Akash Jain for a free, zero-pressure conversation. We'll understand your goals and have your first SIP running within 48 hours.

Free · No obligation · 100% digital · Delhi & Noida · NRI clients welcome · Powered by NJ Wealth